Research Reimagined:

A 1-day workshop for teams who are ready to make research a habit not an afterthought

Research Reimagined is a customized workshop to help product or marketing teams at larger tech companies embed research into how they make decisions.

THE WORKSHOP WAS AN EXCELLENT MIX OF THEORY AND PRACTICAL

The workshop was excellent, I love the fact that you gave us practical things we can implement. It was executed to perfection and the mix of theory and practical exercises make it really dynamic. I especially learned easy ways to implement things that are specific to Sensat and the problems we face. And you gave us practical tips and simple ways to execute them. To top it off you’re a pleasure to work with.” 

Jesica Lewit, Head of Design at Sensat

Research Reimagined is
right for your team if:

Research is an afterthought at your company;

it isn’t planned ahead or tied to goals or OKRs

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Your team has a hunch about what customers value but

by guessing they’re missing copportunities

Customer learnings are scattered and siloed across the team

with no clear plan or priority to share findings

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Product/Marketing decisions are based on speculation or

opinion and not on customer data

Team members do research independently or not at all

and not according to a standardized process

Despite all the research your team may be doing,

there’s no central source for teams to reference

Research can transform the way you market or build, but not if it’s an afterthought.

To make evidence-based decisions,
your team needs a standardized approach to research and analysis that keeps actionable insights coming in.

With simple tools and a clear process, I can help you

Standardize the way research is practiced across the org and embed simple research processes into how your team already works

Your team will walk away with ready-to-use tools & actionable insights on how to:

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Embed research into product and business decisions
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Ask the right questions and avoid biased feedback
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Extract key findings and actionable insights from your data
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Choose the right methods (and learn when to do each)
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Structure a call to get the most out of a customer interview
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Share insights across the team so none get lost or go to waste

1-day workshop ▪️ Four 90-min sessions ▪️ Pre- and post-workshop assessments

Attendees will get hands-on practice implementing practical research steps that can be immediately applied to better understand your customers and support evidence-based decision making.

Note: The workshop is highly interactive and will be tailored to the experience-level, needs and current practices of your teams.

THE TEAM WAS EXCITED TO IMPLEMENT ALL THE LEARNINGS

“Just wanted to drop a quick Thank You! Everyone in the team walked away extremely excited from the workshop and with a lot of learnings they want to implement straight away.” 

Michele Battelli, CPO at Sensat

Equip your team with the skills they need to make evidence-based decisions the norm

Ready to embed research into how
your team makes decisions?

© 2022 Hannah Shamji Research Inc.
All Rights Reserved.

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